For those who own and market an Arizona business, local search engine optimization (SEO) is tough. While they appear the same, there is a large difference between non-specific and local SEO, with the latter being more challenging to achieve. The constant changes Google makes to its algorithms increase the difficulty level, creating struggle for even …
Every business must engage in marketing to survive, regardless of size and scope. Small business owners often ignore this aspect because there are usually bigger issues to deal with, especially when just starting out. The following seven points explain why marketing is so important for your company to grow and prosper. Competitors are Your Teachers …
Anyone who owns a business may be curious about Google AdWords. In order to understand this program and the benefits it brings, it is helpful to break down its parts to see how it increases traffic and conversions. What is Google AdWords? In short, it is the ability to immediately reach a potential customer when …
Google Maps may, in fact, be the best invention from Google. Whether walking, driving, or taking public transportation, you can get anywhere with this handy (and free) app. If you are the type to get lost in your own house, Google Maps is your best friend. With over 1 billion downloads, many people use Google …
Ding. Dong. PageRank is dead! On April 15th, Google finally pulled the plug on PageRank. PageRank was the grandfather of all SEO metrics. Now, it is gone, leaving domain managers and SEOs questioning how that will affect them. In the beginning, PageRank was often seen as the end all, be all of SEO effectiveness and …
Internet Marketing Team predicted the downfall of Google’s PageRank years ago, and now it is finally happening. Google has recently announced that PageRank, the grandfather of all SEO metrics, will no longer be visible to the public. This change comes at the heels of a stagnated PageRank system. Google slowed down the amount of updates …
The Good, the Bad, and the Annoying: A Retrospective on PageRank Read More »
Phoenix SEO Company is always looking to find the next big thing for internet marketing. Social media marketing has proven to be an effective means to connect products with younger audiences. It goes without saying that if you can find the right way to connect with younger audiences you’ll grow awareness of your brand. Studies …
One of the biggest reasons that social media account holders use hashtags is to stay engaged with other users who are talking about the same topics. The hashtag construction has become a familiar trigger for people to see what is trending: a pound sign followed by words or phrases all typed together without spaces. So …
Understanding Hashtag Hijacking and How It Can Work For You Read More »
